Entrepreneurship And The Path Of Least Resistance.

“When You Come To A Fork In The Road, Take It!” — Yogi Berra

“Move decisively and quickly, but don’t rush” -John Wooden

Is there shame in taking the path of least resistance? I have often thought that there was. I never wanted an ordinary life of 9-5, 2.5 kids, house, wife, etc. I’ve wanted to be a leader in the marketplace. I’ve wanted to do many things, have many businesses, and have the chance to contribute to the community and to those who have less than me on a larger scale. In pursuing this, could I be resisting the path of least resistance? I have found that aggressively pursuing what is right in front of you; pursuing what may be painfully obvious, is the first step in achieving our vision. Entrepreneurs, many of us will make a similar choice at some point. When do we take the path of least resistance, buckle down, and get to work? When do we tweek our vision with the belief that we can be better positioned?

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Russell Fugett

Russell Fugett

Husband and Father. Entrepreneur. Author. Podcaster. Diversity, Equity, Inclusion Consultant. @RussellFugett